Certified Sport Psychology And Mindset Coaching For Athletes

The Gap Between Practice And Competition Is The Mental Game. And It's Trainable.

Go from overthinking, tight, and hesitating to executing under pressure with Certified Mental Performance Consulting

Virtual sessions across the U.S. | In-person available in Charlotte, NC

“I used to get stuck in my own head before every meet and couldn't drop time. But I broke through just in time for recruitment!"

Alexis Dalton | SEC Swimmer

It's Not Your Fault, But It Is Your Problem

You put the work in. You have the physical tools.

But you perform better in practice than in competition.

Your mind races, you hold back, and it's frustrating.

But you didn't choose this, it was conditioned into you.

Trusted By Athletes In...

mental performance for basketball players

Who You're Working with

Meet Alex | CMPC

I'm the example of what happens when you don't train your mental game. Going from the top of my game in high school to struggling in division 1 college. I lost the starting position...twice. I tried hyping myself up, pushing through, hoping it would sort itself out on its own.

It didn't. And that's when I learned: competitive sports is a stress test. It's a filter system. And if you don't mentally train for it, it will weed you out — like it does 90% of athletes.

My mission: Make sure that doesn't happen to you. This isn't therapy. You don't need to be fixed. You just need to train the mental muscle like you do every other muscle. That's exactly what I do.

Certified Mental Performance Consultant (CMPC) by the Association for Applied Sports Psychology (AASP)

550+ athletes in elite youth, NCAA, NFL, NBA, and MLS

Former NCAA Division 1 Goalkeeper

Hear What Athletes Are Saying

The EMP Method: How The Work Gets Done

Here's My 3-Step Mental Training Method For Optimal Performance

Step 1: Expose Gaps

Most athletes guess at the mental game.

You can't fix what you can't see. We start by mapping exactly what's happening in your mind and nervous system under pressure.

Step 2: Eliminate Barriers

Identify the root of what's getting in the way. This is where athletes start freeing themselves from the limiting beliefs and mental blocks holding them back.

Step 3: Elevate Capacity

We build your mental capacity through structured, high-level conditioning practices, customized to your mind and the demands of your environment.

Miss One Step... And It's Incomplete

What Your Process Will Look Like

Step 1 - Connection Call:

To identify if we're a good fit to work together. If so, we do a complimentary strategy call

Step 2 - Onboard and Assess:

Walkthrough our online mental performance training facility and get your baseline assessments

Step 3: Customized Training Plan:

I create a mental training program designed for you to train your mind like you do your body

Step 4 - 1:1 Training Sessions:

Meet directly with me to accelerate the training, with exercises like brainspotting, imagery, and breathwork

Who This Is For:

You're frustrated your performance doesn't reflect ability
You're a serious athlete and expect more from yourself
You're highly accountable and ready to be challenged
You're looking for a structured mental training plan

Who This Is Not For:

You're looking for motivation and positive thinking
You're looking for mental health therapy
You're looking for someone to talk to
You want a quick fix

Serious Athletes Don't Leave Their Performance To Chance

Book your free 15-minute connection call below.

FAQs

Mental Performance Coaching For Athletes

What age groups do you work with?

We offer services for all age groups, with specialized programs for individuals aged 13 and above.

Do I need to be competing at a certain level to qualify for the program?

No. You just need to be 100% committed. We've seen youth players with higher commitment than professionals. The greater the commitment, the greater the results.

How Long Does It Take?

However long it takes. We start typically seeing progress within 2-3 months but get real lasting results between 4-6 months.

Are you a sports psychologist?

This is mental performance coaching or consulting. This is not mental health therapy. Alex holds a Master's in Sport and Performance Psychology and is a Certified Mental Performance Consultant (CMPC), but is technically not a sports psychologist, sports therapist, or counselor.

Is this in-person or virtual?

Most of our athletes choose virtual but we do have in person options located near Wesley Heights in Charlotte North Carolina.

What if I don't see results?

We set goals based on your mental game and not performance outcomes because we cannot control those. We have weekly check-in's to make sure you are seeing results and tracking them.

What is the cost of the program?

The investment varies based on the number of live sessions and the depth of the work needed. Most athletes invest between $2,100-3,000 depending on the depth of coaching. During your consultation, we’ll determine what’s right for you.

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